The Business and Personal Benefits of Golf

The best book on this subject is: Back On Course: Drive Business Performance Through Golf by Connie Charles and Dave Bisbee, with a foreword by Bill Hughes.

Here is what golf can do for you, your company, your potential clients, your employees, your vendors, and your entire business “ecosystem.”

a. build trust
b. build rapport and camaraderie
c. enhance team building
d. build self confidence in individuals and teams
e. help people and teams overcoming fears
f. promote sales and business development leads
g. help people and groups be willing to try new and different things in a safe, but exciting and well nurtured environment
h. improve employee, customer, and vendor morale
i. support relationship building
j. Expand entry into and access to social circles inside your organization and improve networking among diverse groups in your company
k. promote diversity in the sport and your company by bringing in newcomers for “first time” golf in a friendly manner
l. be part of your company’s “acknowledgement strategy” since giving the gift of golf is a high form of acknowledgement and thank you to those a company invites to participate in a golf outing, even a golf studio “outing”

I welcome your comments on this blog entry and highly recommend the book Back On Course: Drive Business Performance Through Golf for you and your company.

Expand access to social circles and improve networking among diverse groups in your company.